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April 2010
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Apr 5th, 2010 (Mon)
9:00 AM - 12:00 PM
  The New Rules of Marketing - Introduction Class
This two-part FREE class is the foundation of the upcoming series
“The New Rules of Marketing”.

The first portion of the class will cover the following:
- An introduction to the concepts of blogging, micro-blogging and social networking, why they are important and why you need to get started now.
- You will learn how video and audio are revolutionizing our business.
- Explore the art of telling your story using new and traditional media and what it takes to get involved.
- You will come away with a plan to market your business using all of the tools available to you.

Learn what it will take to make the best use of the Web 2.0 tools in the second part of the class.
- Get the tools and knowledge needed to take full advantage of today’s new marketing strategies.
- Learn what technology skill sets are important to master and why, and find out how to get this knowledge if needed.
- Discover what tech tools are necessary, what to purchase and where to get them.

Fees:
Education Advantage: FREE!
REALTORS®/Affiliates: FREE!
Non-REALTORS®: $10.00

Click here for more information and registration details www.bayeast.org
Apr 6th, 2010 (Tue)
9:00 AM - 11:00 AM
  Natural Hazard Disclosure: The Issues & Requirements
DRE approved for 2 hours of Continuing Education

•Know the required Natural Hazard Disclosures
•Know the tax requirements
•Know how to disclose local city and county level disclosures
•Know how to comply with California Disclosure Laws

Continental Breakfast will be provided. SEATING IS LIMITED!

Instructed by Denean Richards & Diana Esias-Fernandes, JCP-LGS Disclosures

Fees:
If you want the 2 DRE hours of Continuing Education: $10

To attend for information only:
Education Advantage & REALTORS®: FREE!
Non-REALTORS®: $20

Click here for more information and registration details
www.bayeast.org
Apr 8th, 2010 (Thu)
1:00 PM - 4:30 PM
  What Does the Contract Really Say? - The World's Best Contract Class
Who should attend: Any Agent who thinks it is necessary for the agent to understand the contract well enough to explain it to their client before they sign it ….and wants to learn how to do it correctly.
- Learn how the contract can get agents and clients into legal trouble
- Learn to demystify concepts like Liquidated, damages, mediation, breach of contract and other confusing clauses
- Learn how to write an effective counter offer
- Learn how to use the contract to pick up buyers and get more listings
- Learn how to use easy to understand phrases to explain
. . . and, much, much more

Instructor: Guy Berry
Cost: $39 members, $59 non-members.

Location: SILVAR; 19400 Stevens Creek Blvd., Cupertino.

Space is limited, so signing up in advance is always necessary. Call SILVAR at (408) 200-0100 or go to ims.silvar.org
Apr 9th, 2010 (Fri)
12:00 PM - 1:00 PM
  Lunch and Learn - Eviction and Related Issues
Bring your lunch to class!

The nature of an eviction
Steps to avoid tenant defaults
The process and time required for the eviction
Common tenant defenses
The effect of tenant's bankruptcy
Q & A
Fees:
Education Advantage: FREE!
REALTORS®: FREE!
Non-REALTORS®: $10.00

Click here for more information and registration details www.bayeast.org
Apr 12th, 2010 (Mon)
9:00 AM - 12:00 PM
  The New Rules of Marketing Series - Part 1 of 3
HANDS ON TRAINING!

Day One (April 12, 2010):
Blogs that Really Work
Set up a blog in the first class of the series. You will register a domain and sign up for hosting, create a customized WordPress blog that will be optimized for search engines and will replace your current web site, create your first posting on the blog, and develop a schedule for making future posts.

Day Two (April 19, 2010):
Part 1 - Get Connected Using Twitter
Set up a Twitter account and install several tools that make this an easy way to market. Learn how to use Twitter to announce new listings, promote an open house, communicate with your clients, meet new people and much more!

Part 2 - Facebook, Your Way to More Business
In the Facebook portion of the class you will set up a Facebook account and optimize your Facebook presence. You will create a business page on your account, display blog and Twitter posts on your Facebook page and more!

Day Three (April 26, 2010):
Part 1 - Harness the Power of Podcasts, Video and YouTube
Learn to bring visitors to your blog by using audio and video. We will take you through what a podcast is, what equipment is needed, putting a podcast on your blog and letting iTunes promote it. You will also learn how to create a video, how to place it on YouTube and then embedding it in your blog or Facebook page.

Part 2 - Creating a Comprehensive Social Media Marketing Plan
Once you have a blog, a Facebook page, a Twitter account and have created podcasts and YouTube videos, learn how to leverage all of this so that it enhances YOUR business by integrating all of these tools into your current marketing.

Fee for entire series:
Bay East Education Advantage: $59.00
REALTORS®/Affiliates: $69.00
Non-REALTORS®: $99.00

Click here for more information and registration details www.bayeast.org
Apr 12th, 2010 (Mon)
10:00 AM - 11:30 AM
  PRDS FORMS ONLINE (FREE!)
Learn how to use PRDS Forms Online, a Web-based real estate forms application allowing you to create, print, and e-mail complete residential real estate transactions from any PC (with an Internet connection) from anywhere in the world.
Apr 13th, 2010 (Tue)
1:00 PM - 2:00 PM
  The "NEW" California Residential Purchase Agreement - Overview
Join us for a one-hour overview of the “NEW” California Residential Purchase Agreement.

What has changed
What to be aware of
Q & A

Fees:
Bay East Education Advantage: FREE!
REALTORS®: FREE!
Non-REALTORS®: $20.00

Click here for more information and registration details www.bayeast.org
Apr 14th, 2010 (Wed)
9:00 AM - 12:00 PM
  Red Hot Buyer's Presentation
Buyers will be asking you to sign the Buyer’s Broker Agreement
Why consult with your Buyers first?
More efficient use of your time
Able to set expectations
Inform Buyers about the process
Build rapport
Find out if the Buyer is real
Find out all of the players
See how motivated they are
Show Your Value as a Professional
Why have a Buyer Broker Agreement?
Client Loyalty
Set Expectations
Stops other REALTORS from poaching
Find out the true commitment of the Buyer
The Buyer’s Book & How to use it
*Each student in class will receive a customizable CD of the Buyer’s Book
they can use to produce their own Buyer’s Book!

Fees:
Bay East Education Advantage: $30.00
REALTORS®: $35.00
Non-REALTORS®: $70.00

Click here for more information and registration details www.bayeast.org
Apr 16th, 2010 (Fri)
9:00 AM - 1:00 PM
  Mortgage Loan Originator (MLO) Review Course
The Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) requires all mortgage loan originators (MLOs) to pass the SAFE Mortgage Loan Originator (MLO) Test, which includes a national component and a state-specific component. This Mortgage Loan Originator Review Course has been designed to prepare you with the knowledge you need to pass the national component of the MLO Test. It includes clear, succinct discussions on the topics from the national MLO Test outline - federal mortgage lending-related law, mortgage industry terms and concepts, the loan origination process, and ethics.

When you attend the course you will receive the National Mortgage Loan Originator Review Book, the National Mortgage Lending Exam Prep software CD and the California specific Exam Prep software CD.

Fees:
REALTORS® & Affiliates: $169.00
Non-Members: $189.00

Click here for more information and registration details www.bayeast.org
Apr 16th, 2010 (Fri)
1:00 PM - 2:30 PM
  iPhone Out of the Box - Getting Started
The following will be covered in this FREE seminar:
- Setting Up
- Using Basic Functions
- Preferences
- Downloading Applications
- Setting up Email
- Receive a list of real estate related applications

Fees:
Education Advantage: FREE!
REALTORS®: FREE!
Non-REALTORS®: $10.00

Click here for more information and registration details www.bayeast.org
Apr 19th, 2010 (Mon)
9:00 AM - 12:00 PM
  The New Rules of Marketing Series - Part 2 of 3
HANDS ON TRAINING!

Day One (April 12, 2010):
Blogs that Really Work
Set up a blog in the first class of the series. You will register a domain and sign up for hosting, create a customized WordPress blog that will be optimized for search engines and will replace your current web site, create your first posting on the blog, and develop a schedule for making future posts.

Day Two (April 19, 2010):
Part 1 - Get Connected Using Twitter
Set up a Twitter account and install several tools that make this an easy way to market. Learn how to use Twitter to announce new listings, promote an open house, communicate with your clients, meet new people and much more!

Part 2 - Facebook, Your Way to More Business
In the Facebook portion of the class you will set up a Facebook account and optimize your Facebook presence. You will create a business page on your account, display blog and Twitter posts on your Facebook page and more!

Day Three (April 26, 2010):
Part 1 - Harness the Power of Podcasts, Video and YouTube
Learn to bring visitors to your blog by using audio and video. We will take you through what a podcast is, what equipment is needed, putting a podcast on your blog and letting iTunes promote it. You will also learn how to create a video, how to place it on YouTube and then embedding it in your blog or Facebook page.

Part 2 - Creating a Comprehensive Social Media Marketing Plan
Once you have a blog, a Facebook page, a Twitter account and have created podcasts and YouTube videos, learn how to leverage all of this so that it enhances YOUR business by integrating all of these tools into your current marketing.

Fee for entire series:
Bay East Education Advantage: $59.00
REALTORS®/Affiliates: $69.00
Non-REALTORS®: $99.00

Click here for more information and registration details www.bayeast.org
Apr 19th, 2010 (Mon)
2:00 PM - 3:30 PM
  Essentials of Matrix-MLSListings Training (FREE!)
Essentials of Matrix
This 90-minute course will provide you with the basic skill requirements for the Matrix search application. Upon completion you will have learned application navigation, inputting search queries, map search, reporting and results options, driving directions, adding search fields, saving searches, e-mailing and printing.

Location: SILVAR, 19400 Stevens Creek Blvd., Cupertino, 95014

Call SILVAR at (408) 200-0100 or go to ims.silvar.org to register
Apr 20th, 2010 (Tue)
9:00 AM - 12:00 PM
  How to be a Successful REO Buyer's Agent
Learn how to successfully represent your buyers, what forms to use, handling counter offers, and how to successfully sell more REO properties.

In this class you will get to the heart of the REO business.

Seminar Topics Include:

Why Sell REO's
What to consult with your Buyers
Showing Properties
Writing Contracts
Presenting Offers & Counter Offers
Inspections
Escrow
Sign Off and Closing

Fees:
Bay East Education Advantage: $25.00
REALTORS®: $30.00
Non-REALTORS®: $60.00

Click here for more information and registration details www.bayeast.org
Apr 21st, 2010 (Wed)
  Residential Elective for the NAR Green Designation - **CANCELLED**
**CANCELLED**
The Green designation is the only real estate designation addressing today’s environmental concerns. This designation is designed for real estate agents and property mangers who want to focus on leading the community to a more sustainable future. NAR's Green Designation Residential Elective Course provides students with the awareness and knowledge of green building principles specifically applied to residences.

Learn how to:
•Guide buyer-clients in purchasing and retrofitting green homes
•Help sellers list and market their green properties
•Be an advocate for greener homes in your community

To complete the requirements for earning NAR's Green Designation, students must also complete the Green Designation Core Course (Separate Fee).

Instructed by John Shipman
Apr 21st, 2010 (Wed)
1:00 PM - 5:00 PM
  Mortgage Loan Originator (MLO) Review Course
The Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) requires all mortgage loan originators (MLOs) to pass the SAFE Mortgage Loan Originator (MLO) Test, which includes a national component and a state-specific component. This Mortgage Loan Originator Review Course has been designed to prepare you with the knowledge you need to pass the national component of the MLO Test. It includes clear, succinct discussions on the topics from the national MLO Test outline - federal mortgage lending-related law, mortgage industry terms and concepts, the loan origination process, and ethics.

When you attend the course you will receive the National Mortgage Loan Originator Review Book, the National Mortgage Lending Exam Prep software CD and the California specific Exam Prep software CD.

Fees:
REALTORS® & Affiliates: $169.00
Non-Members: $189.00

Click here for more information and registration details www.bayeast.org
Apr 22nd, 2010 (Thu)
9:00 AM - 12:00 PM
  Red Hot Buyers Presentation
At this seminar you will learn:
• Why to consult your buyers first
• How to make the most efficient use of your time
• To set expectations
• How to inform your buyers about the process
• How to build a report
• To discern if the buyer is real
• Locate all of the players
• To see how motivated the buyers really are
• To show value as a professional
• Why a bBuyer Broker Agreement is important
• Much more

April 22, 2010
9:00am – 12:00 pm
$29.00 SCCAOR members
$45.00 non-member REALTORS®; $75.00 non-REALTORS®

Location: SCCAOR/1651 N. 1st Street, San Jose, CA
Instructor: Bob Barrie

To enroll contact Brenda at brenda@sccaor.com or 408-445-5085
Apr 22nd, 2010 (Thu)
10:30 AM - 12:00 PM
  Mastering Matrix - MLSListings Training (FREE!)
Mastering Matrix
This 90-minute course will provide you with advanced skill levels for the Matrix search application. Upon completion you will have learned sorting results, statistics from results, CMAs from results, area statistics, customizing results, building hotsheets, e-mailing results, and auto-emailing.

Location: SILVAR, 19400 Stevens Creek Blvd., Cupertino, 95014

Call SILVAR at (408) 200-0100 or go to ims.silvar.org to register
Apr 23rd, 2010 (Fri)
9:00 AM - 4:00 PM
  Contract Essentials
Learn the pros and cons of the CAR contract from an agent’s perspective, gain real working knowledge of how to use the form to fully represent your clients, review the CAR purchase contract line by line. Attend this informational seminar and find the answers you are looking for!

Course Topics:
• Basic contract principles
• General provisions affecting deposit receipt forms
• Real estate purchase contract and receipt for deposit
• Understand selected practical observations
• In-depth understanding of C.A.R.'s real estate purchase contract and receipt for deposit
• Explain the significance of selected Regulations of the Real Estate Commissioner and sections of the Business and Professions Code

April 23, 2009
9:00am to 4:00pm
$65.00 SCCAOR members; $80.00 non-member REALTORS®; $110.00 non-REALTORS®

Location: SCCAOR University/ 1651 N. 1st Street, San Jose, CA 95112
Instructor: Suzanne Yost

To enroll contact Brenda at 408-445-5085 or brenda@sccaor.com
Apr 26th, 2010 (Mon)
9:00 AM - 1:00 PM
  45-Hour Renewal - "Panic Program"
RENEW YOUR LICENSE FOR ONLY $119.00!

Topics Covered:
• Agency
• Ethics
• Trust Funds
• Fair Housing
• Risk Management

April 26, 2010
9:00am – 1:00 pm
$119.00

Location: SCCAOR/1651 N. 1st Street, San Jose, CA
Instructor: Charlie Krackeler

For Registration & payment info - Please Contact Lisa at
(800) 54-RENEW (73639)
Or call 650-941-4321

lisa@charliekrackelerpresents.com
www.charliekrackeler.net
Apr 26th, 2010 (Mon)
9:00 AM - 12:00 PM
  The New Rules of Marketing Series - Part 3 of 3
HANDS ON TRAINING!

Day One (April 12, 2010):
Blogs that Really Work
Set up a blog in the first class of the series. You will register a domain and sign up for hosting, create a customized WordPress blog that will be optimized for search engines and will replace your current web site, create your first posting on the blog, and develop a schedule for making future posts.

Day Two (April 19, 2010):
Part 1 - Get Connected Using Twitter
Set up a Twitter account and install several tools that make this an easy way to market. Learn how to use Twitter to announce new listings, promote an open house, communicate with your clients, meet new people and much more!

Part 2 - Facebook, Your Way to More Business
In the Facebook portion of the class you will set up a Facebook account and optimize your Facebook presence. You will create a business page on your account, display blog and Twitter posts on your Facebook page and more!

Day Three (April 26, 2010):
Part 1 - Harness the Power of Podcasts, Video and YouTube
Learn to bring visitors to your blog by using audio and video. We will take you through what a podcast is, what equipment is needed, putting a podcast on your blog and letting iTunes promote it. You will also learn how to create a video, how to place it on YouTube and then embedding it in your blog or Facebook page.

Part 2 - Creating a Comprehensive Social Media Marketing Plan
Once you have a blog, a Facebook page, a Twitter account and have created podcasts and YouTube videos, learn how to leverage all of this so that it enhances YOUR business by integrating all of these tools into your current marketing.

Fee for entire series:
Bay East Education Advantage: $59.00
REALTORS®/Affiliates: $69.00
Non-REALTORS®: $99.00

Click here for more information and registration details www.bayeast.org
Apr 27th, 2010 (Tue)
  At Home with Diversity® Certification Course
· Learn how to work with clients and REALTORS® from other cultures, across generations and other differences.
· Earn 6 DRE credits continuing education credits under the Fair Housing category!
· Earn credit toward the CIPS, CRS and PMN designations.
· At Home with Diversity® logo for your Web site and business card.
· The course will fulfill a prerequisite to becoming an approved At Home with Diversity® instructor.

Instructor: Jennifer Tasto

Cost: $35 members; $45 non-members
Apr 28th, 2010 (Wed)
8:00 AM - 5:00 PM
  GRI (Graduate REALTOR® Institute)
Topic to be discussed: Agency Relationships, Duties and Disclosures - Ethics, Professional Conduct, and Legal Aspects

For more information or to register, visit www.edesignations.com
Apr 28th, 2010 (Wed)
9:00 AM - 11:30 AM
  Social Networking & To Blog or Not to Blog!
Social networking – using today’s hottest tech tools!

This is another in a series of seminars on today’s technology as it applies to real estate professionals.

There is a new communications phenomenon taking place. Some call it Social Networking, others are calling it Web 2.0. No matter what you call it, the fact remains that increasing numbers of consumers are getting the information that they need via non-traditional means.

You as Realtors® need to know how to deliver your value proposition using these new methods. This seminar is an overview. Later seminars will cover the “nuts and bolts”.

To blog or not to blog…that is the question!

This is the class to attend if you want to set up a blog. I will take you step by step through the process of actually creating your own blog!

You will learn the techniques in the class and will able to download the presentation and the handouts so that you can do this at home or at the office later.

Topics Include:
Planning your Blog
Setting up your blog using:
Blogger, RealTown or WordPress
Promoting your blog
Maintaining Your Blog
Legal Aspects
And much more!

Location: 1870 Olympic Blvd Suite 200 Walnut Creek, CA 94596

Cost: $25 education rewards $35 Members $60 non members

To register for this class please e-mail Betty@ccartoday.com
Apr 30th, 2010 (Fri)
9:00 AM - 12:00 PM
  Risk Management - Face2Face
Course Objectives:

- An understanding of the basic concepts of risk management.
- The ability to identify common areas of risk.
- An understanding of licensee activities likely to contribute to risk.
- Practical examples of high risk areas.
- Examples and guidelines for risk reduction.
- How risk management impacts the consumer.
- An understanding of legal responsibilities.

Fees:
Education Advantage: $39.00
REALTORS®: $45.00
Non-REALTORS®: $80.00

Click here for more information and registration details www.bayeast.org
Apr 30th, 2010 (Fri)
10:00 AM - 11:00 AM
  ReaList -MLSListings Training (FREE!)
ReaList
This course will provide you with advanced skill levels for the Matrix search application. Upon completion you will have learned sorting results, statistics from results, CMAs from results, area statistics, customizing results building hot sheets, e-mailing results, and auto e-mailing.

Location: SILVAR, 19400 Stevens Creek Blvd., Cupertino, 95014

Call SILVAR at (408) 200-0100 or go to ims.silvar.org to register
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